The Renegade Network Marketer & Magnetic Sponsoring Guide

My goal with this particular article was to see if I could attract some Ezine publishers to pick it up and get me some free exposure.  Ezine publishers who are looking for content for their Ezine often search for articles they can publish (so they don't have to write them themselves). 

So in addition to possibly coming up on the search engines when you post an article at Ezinearticles.com, you can get a ton of hits to your lead capture page if publishers select your content for their Ezine because it leads readers to your resource box with your web link at the bottom.

Some of the articles I have written at Ezinearticles were too heavily promoting my stuff (like promoting Renegade Network Marketer, or the University for example).  Ezine publishers are less likely to choose those.  So I am sharing the below article with you so you can see the difference between an article that I am aiming to get picked up by a publisher, versus an article that is more promotional for me (for search engines, etc).

At the end of this article, I give you an example of an Ezinearticle that I have posted that would be less likely to get published by someone else.

Headline of Article

Network Marketing Plus Web 2.0 Social Media Equals A Real Business For MLM

Summary

Before Web 2.0 Internet marketing it was simply too expensive or too complicated for the average network marketer to afford and implement an effective marketing campaign.    So with television, radio and print media out of reach the MLM industry resorted to tactics like the 3-foot rule, the warm market names list, and cold calling. But now, with Web 2.0 Internet Marketing, 'non-techie' networkers low on cash can realistically generate huge numbers of leads and attract their customers and prospects to them just like a real business.

Article

If you've been in or around the network marketing industry you've seen some of the consequences of old-school MLM tactics.

Sure, there are plenty of empowering things to talk about within the model, but there are also some tough realities that a lot of MLMers just don't want to discuss. 

What happens when you send trusting people out into the world to build their dream with only a names list and a few memorized phrases to use in the grocery store line? 

This hasn't typically produced the results promised and while the blame is often placed on a 'weak belief system,' it could also be blamed on a weak model.

But there were other options, weren't there?...

When people got burnt on the names list and 3-foot rule, and if their skin was tough enough, they could start maxing out their credit cards to buy leads and do the cold calling game. 

But that didn't make very many people rich other than a few leads companies and a fraction of a percent who have created some real magic... 

The success stories usually came out of 80 hour work weeks for long durations--I've heard the stories and you probably have too.  Let's face it.  It took an unusual extraordinary effort to succeed in MLM the old way.

So since the 3-foot rule, friends and family, and cold calling leads didn't work very well the focus of training was placed upon mindset development... basically get your belief system so strong you can't quit--and that has kept the MLM industry going.

This whole model made sense up until now...  Because average people could NOT afford to do marketing like 'real businesses' could... and average people, which is what drives the network marketing industry, didn't have the skills to put together an effective marketing campaign.

But now with the Internet and Web 2.0 'Social Marketing' this has all started to change...

No longer do you need television, radio or print media to put together a powerful marketing campaign that gets huge numbers of people coming to you.  With social Web 2.0 marketing it can cost nothing to produce the big-dog results.  And while building a web site used to require 'techie' skills, that's no longer the case at all.

The time has come.  Because of Web 2.0 marketing, it's now possible for average people to learn to employ real marketing strategies, and to have a real business where the prospects and customers come to them... and where you can monetize (produce cash-flow) from multiple sources while attracting the key prospects to the higher ticket (or higher commitment) item, like your opportunity.

What is Web 2.0 Marketing?

If this is the first time you've heard the term Web 2.0, it's also referred to as Social Media or Social Marketing.  In the context of marketing they are all referring to the same thing. 

Web 2.0 is where users interact with the content on the web (create web pages, interact with others socially, create blogs, post articles and videos, such as on You Tube, and provide content such as what you're reading now). 

Check out this headline I found from BusinessWeek just yesterday:

Social Media Will Change Your Business... Look past the yakkers, hobbyists, and political mobs. Your customers and rivals are figuring blogs out. Our advice: Catch up...or catch you later!

Because of Web 2.0 Social media, average people, in a diverse and endless list of ways, can attract large numbers of people to them, monetize their business for much needed cash-flow, all while building their network marketing opportunity in style. 

This is changing the network marketing industry as we know it today for one major reason: 

It's easier, more cost effective, and it's more practical.  It allows the average network marketer to do real marketing and operate like a real business, but with all the MLM home-based business advantages still in tact. 

My advice to you...

If you're in a network marketing business you better get on the band wagon.  Social marketing and attraction network marketing (where you attract your prospects to you) is not just the future--it's now.

(My resource box with Web Link is of course posted here at the bottom, as always at Ezinearticles.)

To view the EzineArticle, go to:  http://ezinearticles.com/?Network-Marketing-Plus-Web-2.0-Social-Media-Equals-A-Real-Business-For-MLM&id=950642

Here is an example of an article that is more promotional so is less likely to get picked up by Ezine publishers (in this case I'm aiming more for the search engines):  http://ezinearticles.com/?The-Renegade-Network-Marketer-and-Siegs-System-Were-the-Beginning--Whats-Next?&id=927209

Let me know if this was helpful by posting a comment.