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« Do You Have to Build a Web Site to Attract Prospects to You? | Main | Preperation for the Launch of Renegade University »
Thursday
06Dec2007

Update December 6th: University Update

By Mike Klingler

My developer is doing the final tests to launch the free version of the University and tells me we are days away. 

In this letter we're going to cover:

1. What's the big deal with Renegade University?

2. How does MannaCoach fit into to all this?

3. What could you be doing now?

It's certainly taking more time than we anticipated to complete the entire Renegade University program.  We didn't just want a good system--there are plenty of those and they have too many limitations. 

Of course the goal is to take a complex idea and organize it into something that's simple to use. 

Here are just some of the components we wanted to give you with Renegade University that  were complex as ideas, but are now simple-to-use features you can use to grow your business in a far more attractive way:

1. We wanted to give you a simple way to get set-up with your own marketing campaigns so you could literally start building a prospects list of your own within days.  It was important to us that anyone who could fumble around the Internet, who didn’t necessarily have technical ability or confidence on a computer, could do this by following our visual, step by step tutorial guides… without feeling overwhelmed or lost at any point in the process.

2. Just as important (and here’s where it really begins to get complex in order for it to be simple to use) we wanted you to be able to refer others to the University to get trained in the same way you were able to—but with YOU taking the credit for it.  Although my voice is on the recordings I’ve gone through painstaking effort to avoid promoting myself, and instead, have put the spotlight on you so that your prospects see you as the leader to follow. 

I haven’t seen other systems do this (to this extent) and I didn’t realize how challenging it would be to attempt to strike myself from the dialogue without losing a personal impact in the training. 

I did choose to use my testimonial for the lead capture page (along with others who have benefited from our training so far) in order to validate the system.  But I also created a lead capture page without testimonials for those of you who didn’t want me promoted here whatsoever.  One of our upcoming features will allow you to actually put yourself into the testimonial area of the lead capture pages. 

The ultimate goal of this system is to make it into your own creation, so it becomes yours completely (so you're not a user of a system but the actual creator and owner of it with users who follow you).  It was complex to build such a database, and it's all been done to empower you.

3. We wanted to maximize monetization.  Ann Sieg recently sent an email out about this important part of your business model.  You must make money in the short run while you’re building the long-term back end residual income from your network marketing opportunity.  We’ve set this up to significantly increase the monetization of the prospecting process (meaning you make more money while prospecting with the Renegade University system). 

This is done in several key areas. First, you’ll make a lot more Renegade ebook sales because the system validates the book by showing how much training and support is here after they purchase it. 

Second, you’ll make more income from 2nd tier ebook sales and back-end affiliate commissions because your prospects are given the training to set up their own marketing through the University. 

And third (the biggest increase in monetization) is from the University affiliate program itself.  You get $18 every month for every prospect you refer who upgrades to Renegade Professional.  This affords you the time to provide service to your prospects and build a relationship with them over the long run, which is what attracts them onto your network marketing team. 

So, ultimately, your network marketing income is significantly increased by the University because you’re business model and system is more attractive to your prospects and because the increase in monetization affords you the time to work with your prospects properly as a service provider.

4. Another complexity of building this system (to your favor) is that it allows for tremendous personalization.  You can change the text of the email campaigns for example.  And the system is designed so that we will soon be able to allow you to create your own lead capture pages entirely. 

Most importantly, the entire program is set up to move you forward to the point where you own your own system---so instead of just being a user of a system, you would actually be benefiting as the creator of it (being able to access all the email addresses and subscription fees of the entire user base)… this provides tremendous advantages that we’ll be getting into at a later date.  None-the-less, the complexity of setting the data base up this way... where we take a beginner and walk them through a process of becoming first, a solutions provider, and ultimately an expert, was quite extraordinary. 

I owe great gratitude to our web developer, Tami Blalock, and our support person, Didi Alcheva, for seeing this project through.  We couldn't have done this without them.

While you have awaited launch of the University, it is my hope that you have taken the time to go through the audio tutorials here at the blog and have gotten your marketing started.  I've received dozens of emails and phone calls from people who have done so, and in turn who have started building their prospects list while generating revenue.

How Does MannaCoach fit in?

As you know we'll be changing the name, Mannacoach.com to RenegadeUniversity.com.  This decision was made when we realized the power of attraction marketing.  There will still be the components geared toward Manna Associates, however, the entire system is now focused on attracting prospects rather than pitching them, so that you can have people coming to you instead of you needing to chase people.  Hopefully you have read a copy of The Renegade Network Marketer and understand this concept. 

The OrderInfoPack site will continue to support sending out packs to prospects who you have built a relationship with through this new model.  We will also work with you going forward on how to properly posture yourself so that your prospects see the value you offer to them and want to join you in business.

OrderGlycoPack will no longer be supported, however, we will soon be adding a feature to OrderInfoPack so that product only information can be mailed to your prospects from there.  If you want a product only pack sent to a prosepct simply order the pack from your orderinfopack site and email support@mannacoach.com at the same time to let us know if you want the product only pack sent instead of the business pack.

What could you be doing now?

While you await the time when our training is fully ramped up with the University, please follow everything that has been sent by Ann Sieg, such as the new updates to the Renegade ebook.  You can access those updates from your Renegade System.  Contact us at the email below for help if you need it (to find the new updated book).

You should also have gone through the training here at this blog.  This has gotten many people up and running (and list building) in short order.

If you need help, please contact support@mannacoach.com and Didi will assist you with anything in your Renegade or MannaCoach back offices.

We'll be writing you again soon with the news of the University introduction.

Partners in success!

Mike Klingler