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Direct Sponsoring in the New Model

Ever wonder how and when you can directly prospect in the new attraction based model?

Different leaders in the 'new' model have different opinions on this. 

For example, Ann Sieg believes you should never be direct in your approach.  She is very successful without directly targeting her email list with an offer to join her in the business.  She has specific methods that still attract people to her in large numbers.   If you're going to be direct, Ann says, send something out about your products. 

Ann is more direct on the front end strategies, however, before someone joins her list she sets up lead capture pages that attract large numbers of prospects to her, ready to join her from the get-go.  This takes time to learn how to do.

There are others who disagree with Ann, and think you can directly target your list with an offer to join you in the business as a partner.  They are also very successful.  For example, Mike Dillard, of MLM Traffic Formula believes you can have a direct sales letter go out to your list by mail, but not by email.  That way, he says, they won't opt out of the email list.  When they get a professional letter in the mail it doesn't have a negative effect like it does in the email box.  If your emails are value based then they will continue wanting to receive those even if they're not ready for an opportunity.  Mike spells out, step by step, how you can directly sponsor 5-20 people each month in a very automated way by sending a letter in the mail to your list.

For the record, I like Mike Dillard's approach best on this. 

I understand why Ann Sieg takes the stance she does on it though. She was a top leader in The Leader's Club.  That's an MLM company that focuses entirely on mentoring and coaching people from all kinds of different companies.  At the Leader's Club I can imagine it was very important that they never try to enroll people into The Leader's Club MLM opportunity and just stick with selling the product; otherwise, they'd lose respect (and referrals) from the leaders of other companies.  She is probably carrying that same logic over to teaching solutions based marketing.

However, I like the way Mike Dillard lays it out in his MLM Traffic Formula course.  We'll get to that in our trainings after our free training area is ready and we've activated our affiliate program called, Renegade Professional. 

For now, here's a real-life example (below) for the 3rd group who thinks, on occasion, it's perfectly OK to directly prospect for your opportunity from your email list.  This is one of the guys who was with Pay it Forward for Profits.  I am not sure if he's still doing that or not.  I wasn't a big fan of Pay-it-Forward for Profits but I respect this guy all the same for employing the new network marketing model in his own way.  He created a huge email list from it and has a huge organization with Shakley by building with the attraction based model.   And he's still building Shakley this way as you'll see below.

His email list is so big that I assure you, by sending the email out to his list below I have NO doubt he'll be flooded with dozens if not hundreds of high-quality prospects who are ready to work with him.  That's the power of this model. 

You can create the same situation (at different levels) that Ann Sieg, Mike Dillard and Paul (below) have created.  You don't need to be at the level they are to love it.  They're all millionaires in this process.  Just do a little of what they do and you'll have great success.

So go ahead and read the email I received below to see how you can directly use your list to market prospect from.  Note that he never sent such an email to me until I had received value content from him for many months.

This is for educational purposes only.  I am not recommending this type of approach but it can be used in the future at appropriate times.

His Email:

Dear Michael,

Paul & Jackie Birdsall here...

For 10 people, this will be the most important e-mail you ever receive. (I hope you're one of them!)

Because I'm looking for 10 people who are ready to take part in the greatest Internet marketing expansion of all time.

This joint venture is open to anyone. Even if you already have a business already.

Here's the story: Over the next couple of months, we are going to start creating business teams in multiple different countries around the world. And in order to do this, we need a group of dedicated, ambitious, and innovative individuals that we can mentor & train to be able to support the demand!

And, in return you will have dizzying levels of success.

But here's the catch: In order to make this happen, we need to be sure that we choose the 10 people most driven to succeed. So if you're looking for someone to hand you vacations and cars on a silver platter, then you can stop reading right now.

However, if you have a sincere interest in building a REAL home business based on something that you can get passionate about... something you can truly dedicate yourself to (at least 10 hours per week) for the next six months, then we want to hear from you.

Because to be one of the 10 people chosen to participate, you don't need an existing online business (but you can).

You don't need a technical background. You don't even need to have any experience. (we'll work with you on ALL of these things!)

What you *do* need is a burning desire to succeed and the ability to set real goals.

If you want to make an extra $50,000 a year working part time, so that you or your spouse can stay home with the kids, let's make it happen! If you want to increase the profits of an existing online business, so that you make an extra $50,000-$100,000 per year, we can help you get there, too!

But please note that because of the huge time commitment this kind of one-on-one mentoring will take from us, we can only accept 10 people at this time and we are expecting to get literally hundreds of applications.

So if this sounds like something that might interest you, we highly recommend that you go to the link below and listen to an audio that explains everything right away! Then just complete the contact form on that page.

...we are going to be taking applications first come, first served.

Don't wait click below and turn up your speakers...

http://mimtraining.com/amtapplication.html

To Your Success,

Paul & Jackie Birdsall

Advanced Mentoring Team

P.S. Keep in mind, we expect these 10 spots to be filled extremely fast... Likely in the next 72 hours.

So if you would like to participate, we highly recommend that you go right now and listen to the audio and contact me right away, so your name is in the hat, so to speak.

http://mimtraining.com/amtapplication.html

Posted on Tuesday, October 2, 2007 at 07:46AM by Registered CommenterMike Klingler | Comments Off

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